Privacy Policy
Daezhen.com (“we,” “us,” or “our”) is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you visit or interact with our website located at daezhen.com. We honor the requirements of the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and all applicable data protection laws. We are fully dedicated to ensuring the confidentiality, integrity, and accountability of your personal information.
1. Commitment to Privacy and Data Protection
We recognize privacy as a fundamental human right and apply a privacy-by-design approach in all aspects of the services we provide. Your data is collected and processed with security, transparency, respect for user choice, and full adherence to regulatory requirements. Our privacy practices are built on the principles of data minimization, lawful processing, fairness, and accountability.
2. Scope of Policy and Data Controller Role
This Privacy Policy applies exclusively to the website daezhen.com and any services offered through it. Unless stated otherwise, Daezhen.com is the data controller of any personal information collected, meaning we determine the purposes and means of processing your data. For any enquiries regarding this policy or your personal data, you can contact us at [email protected].
3. Categories of Data Processed
We process various categories of personal data in accordance with legal obligations and the nature of our services. These data categories include:
a) Usage Data:
Information related to user activity on our website, such as IP address, browser type, operating system, pages visited, duration of visit, referring URLs, and similar diagnostic data.
b) Account Data:
Collected when users register or maintain an account, including your full name, billing and shipping address, email address, and phone number.
c) Profile Data:
Includes information derived from your interactions with our platform—such as purchase history, behavioral data, product preferences, and interests.
d) Communication Data:
Records of your interactions with our team, including support tickets, feedback submissions, email correspondences, and call logs.
e) Technical Data:
Device identifiers, system settings, internet service provider details, language and timezone settings, and connection data used to access daezhen.com.
f) Transaction Data:
Details regarding orders placed, payment methods (excluding full card numbers), billing status, shipping information, and order fulfillment updates.
g) Preference Data:
Marketing communication preferences, newsletter subscriptions, and expressed interests regarding specific types of products or brands.
4. Legal Bases for Processing
We process your personal data only when allowed by applicable law. This includes:
– Contractual Necessity: When processing is required to fulfill a contract with you or to take pre-contractual steps at your request.
– Legal Obligation: When we need to comply with a legal or regulatory requirement.
– Legitimate Interests: For purposes such as website security, fraud prevention, analytics, and platform improvement, provided they are not overridden by your rights.
– Consent: For sending marketing communications, using non-essential cookies, or when legally required prior to processing certain categories of personal data.
You may withdraw consent at any time without affecting the lawfulness of processing carried out before withdrawal.
5. Your Rights
Under the GDPR and CCPA (where applicable), you have the following rights regarding your personal data:
– Right of Access – You can request a copy of the personal data we hold about you.
– Right to Rectification – You can request that inaccurate or incomplete data be corrected.
– Right to Erasure – You may request deletion of your personal data under certain conditions.
– Right to Restriction – You can ask us to restrict processing if certain criteria are met.
– Right to Data Portability – You can request your data in a structured, commonly used, and machine-readable format to transmit to another data controller.
– Right to Object – You may object to processing based on our legitimate interests or direct marketing.
You may exercise these rights by contacting us at [email protected]. We will respond within the response time legally required under applicable law.
6. Security Measures
We implement technical and organizational measures to ensure the protection of your data. These include, but are not limited to:
– End-to-end encryption of transactional information.
– Strong authentication and access controls.
– Regular back-ups and intrusion detection systems.
– Employee privacy training and restricted personnel access to user data.
– Secured physical and cloud hosting environments.
These safeguards are reviewed regularly to prevent unauthorized access, disclosure, modification, and loss.
7. International Transfers
Where your personal data is transferred outside the European Economic Area (EEA) or other jurisdictions with data transfer restrictions, we implement Standard Contractual Clauses (SCCs) and supplementary controls approved under applicable law to ensure equivalent protection of your data when it is processed abroad.
8. Data Retention
Your data is retained only for as long as necessary to fulfill the purposes for which it was collected, including to satisfy any legal, accounting, or reporting obligations. Data retention periods are as follows:
– Usage and Technical Data: Retained for up to 12 months for analytical and operational purposes.
– Account and Transaction Data: Retained for 7 years for legal and tax compliance.
– Profile and Preference Data: Retained up to 3 years after last interaction or until consent is withdrawn.
– Communication Data: Retained for 2 years from last customer interaction.
When data is no longer required, it is securely erased or anonymized in compliance with legal standards.
9. Cookie Policy
Daezhen.com uses cookies and similar tracking technologies to collect Usage and Preference Data. Categories of cookies we use include:
– Essential Cookies: Required for core website functionality and user authentication.
– Functional Cookies: Remember your preferences (such as language or location).
– Analytics Cookies: Help us understand user behavior and measure site performance (e.g., Google Analytics).
– Performance Cookies: Enhance user experience by optimizing page loading speed and navigation.
10. Cookie Management and Compliance with GDPR & CCPA
Upon your first visit, you are presented with a cookie consent banner allowing you to accept or manage cookie preferences. You may change your preferences at any time by using the cookie control tool available on daezhen.com. We do not sell personal data to third parties, and any data sharing is limited to service providers under contractual safeguards.
Under the CCPA, California residents have the right to:
– Know what personal information is collected and how it is used.
– Request to access or delete their data.
– Opt-out of the sale or sharing of personal data (we do not engage in these activities).
– Non-discrimination for exercising any privacy rights.
11. Protection of Children’s Privacy
Daezhen.com does not knowingly collect or process personal data from children under the age of 13. If we become aware that a child’s personal information has been collected without verified parental consent, we will take immediate steps to delete that information. If you believe we may have collected information from a child under 13, please contact us via [email protected].
12. Policy Updates & User Notifications
We reserve the right to modify or revise this Privacy Policy at our discretion to reflect changes in legal obligations, industry practices, or our service offerings. When we make material changes, we will notify users via prominent notices on daezhen.com or by direct communication where appropriate.
13. Contact
If you have any questions, concerns, or requests related to this Privacy Policy or wish to exercise your rights, please contact us at:
Email: [email protected]
At Daezhen.com, we are fully committed to safeguarding your personal data and ensuring that your privacy is protected in accordance with the highest legal and ethical standards. Please do not hesitate to reach out to us with any privacy-related concerns.